Put a penny in the slot
Not that I would know anything about it at all, but a popular file-sharing network was shut down last week. Of course, the world record industry chooses to continue to try in vain to shoehorn digital music into their old business model instead of learning a lesson and taking away valuable insight into what these file-sharing networks are telling them about demand.
So here are my suggestions for how the music industry can improve in their digital delivery for people like me (and most of the people I know) who have gone all-digital. Conveniently, this doubles as a list of things that the music industry will never do.
1. Put the albums out AS SOON AS THEY'RE DONE!!
I can't web-yell this enough. I know that the delayed releases usually have to do with picking out a marketing-friendly release date, but it's obvious even to the brain-dead (a step up from music industry folks) that so much of the popularity of file-sharing is because music fans are sick of waiting until a precise date before we get to hear it, and if they can't get it through normal channels, they'll look to other places for it. I'm going to use a word I don't often use, but it's too appropriate here: DUH!
A sub-point of this point directed at the online digital music stores like emusic and Amazon: there is NO REASON that you shouldn't have the files available to download at 12:01 AM on the day of its release. Especially you, emusic. It's ridiculous to not find an album on your site until a week or two after it's been released. Ever heard the expression "strike while the iron's hot"? Apparently not.
2. Give users a variety of file types and quality.
I'm sure that the (shitty) counter-argument to this would be that the record companies and artists don't want the music so easy to pass around; that if people can get lossless files, it'll just be that much easier to share perfect-quality audio. Well, news flash: the easiest way for a person to make perfect-quality, sharable audio is to buy the CD. In other words, the ability to do that already exists. Go ahead and offer people 192, 256 and FLAC. Hell, you could even charge more while you're at it.
3. Globalize.
I know that there's all sorts of wacky, nutty, cuckoo-bananas copyright laws around the world that prevent record companies from spreading their releases over borders without hassle. But logically speaking (which is, of course, the opposite of legally speaking), there's no reason that every album shouldn't be released in every country on the same day. And now that we can go to any website in the world and hear what that country has to offer, it's endless amounts of frustrating that we still have albums being released in the US as long as a year after their home country release. Idiotic.
So of course, the international music industry won't do these things, instead letting the music fans of the world innovate ways to get around whatever barriers they try to put in place. The time when music makers around the world could have created a new business model is running out fast, and soon, record labels and companies will collapse, and it will take another decade or so before someone figures out a way to make recorded music profitable again. In the meantime, music will go local again, and we'll have lots of free music, so really, we win.
Parishioners may add their views in the comments.
5 comments:
I'm down with all that, as long as I can add a 4th point, which is do not stop production of actual physical media, whether they be cd's or records. It will be a sad day for me when I can't go into a store and walk out with yet another unnecessary piece of plastic. Oh, and on a slightly related note, I'm all for "release it when it's done" provided that "done" allows for the artist to swiftly put together a decent looking cover, etc.
(Unrelated: don't you just hate it when people say "I got their latest *cd*"?! It sounds even dumber to hear someone say "I got their latest mp3"!)
First of all, Christian: Happy birthday!!
Secondly, I think you saw that article from Wired about vinyl and mp3s existing hand-in-hand, which is an idea I love. Everyone's happy. Except the CD manufacturers.
Waiting for an album cover would be fine to consider it "Done". I'm just talking about the tendency to wait for months after everything's finished to actually release it. I think this is contributing mightily to people scrambling for leaked albums.
As an addition to your "latest CD" frustration: I don't like it when people consider "albums" and "records" to only correspond to vinyl. They're album in the sense that they're a collection of something in one package, and they're records in that they're recorded. But I've said this before.
I gotcha on all your points, but on point one, I will say that I personally don't mind having release dates for stuff - but then, I also didn't know until about this year that it seems like every album gets leaked beforehand - so I see your point from a purely business sense - but waiting for a release doesn't bother me at all - it's kind of nice having those Tuesdays to look forward to.
And ditto on xtian's comment about physical media - especially with this resurgence of vinyl and all (especially when it comes with the mp3 download - woo!) - and plus it'll be nice to have a physical copy of my favorite albums to pass on to kids and whatnot ("whatnot" being dogs, and cats I guess) - plus, album artwork is a big plus.
I **HATE IT** when someone says they just got the latest cd! Okay, maybe not hate, but it's a little annoying...it sounds kinda top-40 radio dj or something.
oh, and Happy Birthday EVERYONE!
To further your point, I don't know why they have to have different releases for different countries to begin with. Put out the same album worldwide. And why wait until the entire album is done? Just go ahead and release songs individually as they're ready. We're all just going to play them on shuffle anyway.
Happy belated birthdays, gentlemen.
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